Life insurance is a complex product… But it doesn’t need to be.

After selling life insurance for the past 28 years, I’ve learned that it is a very complex product. Regulators required insurance companies to create diagrams to show consumers how that particular policy was anticipated to work.

Then, non-fiduciary “advisors” supplemented these diagrams with sales speak.  As a result, term insurance policies were reduced to simple, and in many cases, incomplete language, often creating misunderstanding of all the moving parts.

“Permanent” or cash value policies required 20-30 pages of assumptions, mechanisms and possibilities. Yet, despite the vagueness and uncertainty, consumers invested significant money in premiums with the expectation of a specific result.

Costs and assumptions are not transparent, and when they are, they are difficult to understand and analyze. Dividend rates, interest rates and market rate assumptions, loans, late payments, missed payments, and interest payments on loans can all have a catastrophic impact on your policy. 


You bring your body to your doctor for an annual physical, your car to your mechanic for an annual tune up and your teeth to your dentist for an annual cavity check-up. So, likewise, you should bring your life insurance policy in for an annual review. 

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These reviews consist of a cost analysis, which covers the value you are receiving for your premium payments, and a titling of the owner and beneficiary of the policy.  The review will also look at the health rating you received and compare it with your current health, your status as a smoker, how many years left to convert a term policy and how many years your current policy will last. Altogether, this data is used to analyze the results of your policy against  the assumptions that were made when you purchased your policy.​
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Howard Wolkowitz is a financial author, educator and fiercely independent life insurance broker.

You can visit LifeInsureAssure.com and go to his quote engine to see for yourself in seconds how inexpensive term life to age 85 is. If you want to speak with Howard, call 954-558-3673 or email him at [email protected]. 
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Stop overpaying for your current life insurance. 

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